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Creative Direction

B.I. COLLECTION

CORPORATE DESIGN/REBRANDING

Ciao ciao Foitek. Welcome B.I. Collection. While the initials of the owner, Beat Imwinkelried, convey the company’s value proposition – quality, service, competence and integrity – the addition Collection stands for their focus and brand identity: collecting is passion. This is also shown by the image film created in the course of the new visual appearance.

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Project: Festival Ferrari
Festival Ferrari
Project: UBS Goodwood 2015 Legacy 2 Shelby
UBS Goodwood 2015 Legacy 2 Shelby
Project: The Ferrari Book – Passion for Design
The Ferrari Book – Passion for Design